Helping PAF Shine

PAF Branding Update

Patient Advocate Foundation Logo – Logo design in Virginia Beach, VA


For over 25 years, Patient Advocate Foundation has been leading the way in patient-focused healthcare. Their services and resources are top-notch, but they struggled with a unified brand. Their outdated logo lacked file types and flexibility, making it challenging to use across various platforms. Updating their brand will help them better represent their amazing work.
Patient Advocate Foundation Logo Reversed
Patient Advocate Foundation Icon Mockup - Logo design Virginia Beach


We designed a clean, minimal logo featuring “PAF” instead of the full name. A full file set of 5 logo variations, 8 color options, and over 80 files helps provide their media team with everything they will need and an interactive Brand Guidelines provides instructions on how to effectively use the files.
Patient Advocate Foundation logo guidelines - Brand Guidelines in Hampton Roads